Applied Market Research (MKTG3960)
Information valid for Semester 2, 2021
Course level
Undergraduate
Faculty
School
Agriculture Food Sciences Schl
Units
2
Duration
One Semester
Delivery mode
Internal
Class hours
2 Lecture hours
2 Tutorial hours
Recommended prerequisite
MKTG1501
Assessment methods
Market research Plan, Quizzes and Final examination
Course enquiries
Study Abroad
This course is pre-approved for Study Abroad and Exchange students.
Work Integrated Learning
Work Simulations
Current course offerings
Course offerings | Location | Mode | Course Profile |
Semester 2, 2025 (28/07/2025 - 22/11/2025) | Gatton | In Person | Profile unavailable |
Semester 2, 2025 (28/07/2025 - 22/11/2025) | External | External | Profile unavailable |
Please Note: Course profiles marked as not available may still be in development.
Course description
Principles & techniques of marketing research as they apply in an international business context.