Visitor Experience and Marketing (TOUR1002)
Information valid for Semester 2, 2022
Course level
Undergraduate
Faculty
School
Business School
Units
2
Duration
One Semester
Delivery mode
External
Class hours
2 Lecture hours
1 Tutorial hour
Incompatible
TOUR2001
Course enquiries
Current course offerings
Course offerings | Location | Mode | Course Profile |
Semester 2, 2025 (28/07/2025 - 22/11/2025) | St Lucia | In Person | Profile unavailable |
Please Note: Course profiles marked as not available may still be in development.
Course description
This course examines visitor psychology in tourism, hospitality and event contexts and focuses on the design and marketing of visitor experiences and environments. Students in the course will analyse visitors' motivations to engage in tourist experiences, visitor decision making, and marketing in tourism, hospitality and event contexts.
Archived offerings
Course offerings | Location | Mode | Course Profile |
Semester 2, 2024 (22/07/2024 - 18/11/2024) | St Lucia | In Person | Course Profile |
Semester 2, 2023 (24/07/2023 - 18/11/2023) | External | External | Course Profile |
Semester 2, 2023 (24/07/2023 - 18/11/2023) | St Lucia | In Person | Course Profile |
Semester 2, 2022 (25/07/2022 - 19/11/2022) | External | External | Course Profile |
Semester 2, 2022 (25/07/2022 - 19/11/2022) | St Lucia | Internal | Course Profile |
Semester 2, 2021 (26/07/2021 - 20/11/2021) | External | External | Course Profile |
Semester 2, 2021 (26/07/2021 - 20/11/2021) | St Lucia | Internal | Course Profile |