Agribusiness Marketing (MKTG7961)
Information valid for Semester 1, 2025
Course level
Postgraduate Coursework
Faculty
Units
2
Duration
One Semester
Attendance mode
In Person
Class hours
2 Lecture hours
2 Tutorial hours
Assessment methods
Assignment, project & final examination.
Course enquiries
Doctor Risti Permani (Semester 1, Regular, Gatton, In person, External)
Students may also contact the School of Agriculture and Food Sustainability Student Administration team for general enquiries via agriculture@enquire.uq.edu.au.
Study Abroad
This course is pre-approved for Study Abroad and Exchange students.
Current course offerings
Course offerings | Location | Mode | Course Profile |
Semester 1, 2025 (24/02/2025 - 21/06/2025) | Gatton | In Person | Course Profile |
Semester 1, 2025 (24/02/2025 - 21/06/2025) | External | External | Course Profile |
Please Note: Course profiles marked as not available may still be in development.
Course description
The course examines the forces of change that impinge on agribusiness firms and develops a marketing framework that individual managers can utilize to cope with these changes.