Agribusiness Marketing (MKTG7961)
Information valid for Semester 1, 2021
Course level
Postgraduate Coursework
Faculty
School
Agriculture Food Sciences Schl
Units
2
Duration
One Semester
Delivery mode
Flexible Delivery
Class hours
2 Lecture hours
3 Tutorial hours
Assessment methods
The progressive development of a marketing plan for an agribusiness product of interest to the student (and approved by the course coordinator) and a final exam consisting of short answer questions.
Course enquiries
Study Abroad
This course is pre-approved for Study Abroad and Exchange students.
Current course offerings
Course offerings | Location | Mode | Course Profile |
Semester 1, 2025 (24/02/2025 - 21/06/2025) | Gatton | In Person | Course Profile |
Semester 1, 2025 (24/02/2025 - 21/06/2025) | External | External | Course Profile |
Please Note: Course profiles marked as not available may still be in development.
Course description
The course provides students with theoretical frameworks and practical examples that will enable them to apply contemporary approaches to marketing in agribusiness situations.