Marketing Strategy (MKTG3501)
Information valid for Semester 2, 2016
Course level
Undergraduate
Faculty
School
Business School
Units
2
Duration
One Semester
Delivery mode
Internal
Class hours
2 Lecture hours
1 Tutorial hour
Incompatible
MKTG7512
Prerequisite
MKTG2501
Restricted
Quota: Minimum of 35 enrolments
Course enquiries
Work Integrated Learning
Industry Projects
Current course offerings
Course offerings | Location | Mode | Course Profile |
Semester 2, 2025 (28/07/2025 - 22/11/2025) | St Lucia | In Person | Profile unavailable |
Please Note: Course profiles marked as not available may still be in development.
Course description
Critical evaluation of marketing principles through practical exercises & detailed analyses of real-life case studies.