Current course offerings

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Course description

Students will be exposed to a key element of the research process - data analysis. They will gain hands-on skills to analyse quantitative data and offer solutions to the research questions posed. This course provides students with an introduction to the fundamentals of multivariate data analysis. Students will acquire skills in the analysis of multivariate data from experimental and survey designs commonly used in business research. The course mainly deals with the techniques of analysis of variance, multiple regression analysis and factor analysis, and with their specific application to research in the applied business disciplines (eg. accounting, business information systems, international business, management, marketing, etc). Emphasis is placed on the concepts and statistical theory of multivariate data analysis, along with a refresher on the basics of univariate analysis: descriptive and inferential statistical procedures. This practical and applied course is lab-based with a mix of short seminar style presentations and instruction in the use of statistical packages for specifying and estimating models involving multivariate data analysis.

Archived offerings