Event Marketing (EVNT2004)
Information valid for Semester 1, 2017
Course level
Undergraduate
Faculty
School
Business School
Units
2
Duration
One Semester
Delivery mode
Internal
Class hours
2 Lecture hours
1 Tutorial hour
Course enquiries
Course description
This course provides insights into the principles of event marketing and their application in real world settings. It explores the development of event marketing objectives, strategies, plans and related research.
Archived offerings
| Course offerings | Location | Mode | Course Profile |
| Semester 1, 2022 (21/02/2022 - 21/06/2022) | External | External | Course Profile |
| Semester 1, 2021 (22/02/2021 - 19/06/2021) | External | External | Course Profile |
| Semester 1, 2020 (24/02/2020 - 11/07/2020) | St Lucia | Internal | Course Profile |
| Semester 1, 2019 (25/02/2019 - 22/06/2019) | St Lucia | Internal | Course Profile |
| Semester 1, 2018 (19/02/2018 - 23/06/2018) | St Lucia | Internal | Course Profile |
| Semester 1, 2017 (27/02/2017 - 24/06/2017) | St Lucia | Internal | Course Profile |
| Semester 1, 2016 (29/02/2016 - 25/06/2016) | St Lucia | Internal | Course Profile |
