Digital Media Theory and Practice (COMU7304)
Information valid for Semester 2, 2021
Course level
Postgraduate Coursework
Faculty
Humanities, Arts and Social Sciences
School
Communication & Arts School
Units
2
Duration
One Semester
Delivery mode
External
Class hours
3W
Incompatible
COMU2180
Assessment methods
Plan; Portfolio; Essay
Course enquiries
Current course offerings
Course offerings | Location | Mode | Course Profile |
Semester 2, 2025 (28/07/2025 - 22/11/2025) | St Lucia | In Person | Profile unavailable |
Please Note: Course profiles marked as not available may still be in development.
Course description
You will analyse the importance of modern media in public relations and professional communication practice. You will examine digital media from broad perspectives, including the changing role of the news media, the impact of digital analytics, the importance of digital storytelling, and the use of social networks for professional communication. You will gain a firm theoretical and critical understanding while also developing audio-visual skills through media workshops.