Skills in international business management are essential for the new generation of managers in today's global marketplace. Modern managers must understand the problems and opportunities that cross-border activities create, drawing upon the full suite of disciplines that inform the strategies, structures and processes within firms and other organisations, their locations and the motivations and behaviours of people working for them. The international business major provides the skills to improve the performance of internationally active firms and other organisations and to enhance the well-being of people affected by their cross-border activities.

Graduates enjoy careers as consultants and managers in private businesses with international operations and trading networks, state and federal government agencies, and trade or industry associations.