Course level

Undergraduate

Faculty

Business, Economics & Law

School

Business School

Units

2

Duration

One Semester

Delivery mode

Internal

Class hours

2 Lecture hours
1 Tutorial hour

Incompatible

BF204 or BSMK2505 or MGMT2104

Prerequisite

BSMK1501 or MGMT1100 or MKTG1501

Restricted

Quota: Minimum of 35 enrolments

Course enquiries

Course description

Introduction to management issues related to retailing & marketing channels. Structure of retail industry; power & distribution in channels; buying, merchandising, pricing & spatial aspects of retailing.

Archived offerings

Course offerings Location Mode Course Profile
Semester 2, 2019 (22/07/2019 - 16/11/2019) St Lucia Internal Course Profile
Semester 2, 2018 (23/07/2018 - 17/11/2018) St Lucia Internal Course Profile
Semester 2, 2017 (24/07/2017 - 18/11/2017) St Lucia Internal Course Profile
Semester 2, 2016 (25/07/2016 - 19/11/2016) St Lucia Internal Course Profile