Retail Management (MKTG2505)
Information valid for Semester 2, 2019
Course level
Undergraduate
Faculty
School
Business School
Units
2
Duration
One Semester
Delivery mode
Internal
Class hours
2 Lecture hours
1 Tutorial hour
Incompatible
BF204 or BSMK2505 or MGMT2104
Prerequisite
BSMK1501 or MGMT1100 or MKTG1501
Restricted
Quota: Minimum of 35 enrolments
Course enquiries
Course description
Introduction to management issues related to retailing & marketing channels. Structure of retail industry; power & distribution in channels; buying, merchandising, pricing & spatial aspects of retailing.
Archived offerings
Course offerings | Location | Mode | Course Profile |
Semester 2, 2019 (22/07/2019 - 16/11/2019) | St Lucia | Internal | Course Profile |
Semester 2, 2018 (23/07/2018 - 17/11/2018) | St Lucia | Internal | Course Profile |
Semester 2, 2017 (24/07/2017 - 18/11/2017) | St Lucia | Internal | Course Profile |
Semester 2, 2016 (25/07/2016 - 19/11/2016) | St Lucia | Internal | Course Profile |